Kantara Guliga Scream: How Rishab Shetty’s Tribal Ritual Made the Film a Global Hit

When Rishab Shetty’s Kantara released in 2022, it wasn’t just another Kannada film—it was a cinematic experience that masterfully blended tribal folklore, social commentary, and edge-of-the-seat storytelling. Yet, what left audiences spellbound was the bone-chilling scream of the Guliga Daiva.

The Scream That Captivated a Nation

2022 was a remarkable year for Kannada cinema, with hits like KGF: Chapter 2, Vikrant Rona, and Kantara. Among them, Kantara stood out for its gripping narrative about land rights and divine justice. But the scream of Guliga Daiva, a tribal deity from coastal Karnataka, became the film’s most iconic element, making it the most downloaded ringtone in 2022.

The scream was more than a sound—it was an immersive cultural portal. Audiences unfamiliar with Bhoota Kola, a centuries-old ritual where deities possess humans to deliver justice, were suddenly introduced to a raw and mesmerizing tradition.

The Ritual Behind the Roar

In the 20-minute climax, Rishab Shetty’s character Shiva strikes his head against Panjurli’s holy stone, letting out the now-famous scream. The theatre atmosphere shifts instantly, announcing the deity’s arrival with ferocity. Audiences remain frozen in their seats, witnessing a masterclass in cinematic storytelling.

Speaking about the scream at Agenda Aajtak 2022, Shetty explained:

“It’s not just a voice. It’s a statement of the God and an emotion. People can understand what he is saying and what his command is. It’s a ritual, with variations according to different emotions.”

Shetty also urged people not to mock the scream, emphasizing the importance of respecting community beliefs and sentiments.

A Cultural Bridge Beyond Language

The Guliga scream intrigued non-Kannada audiences, sparking curiosity about Bhoota Kola rituals and Karnataka’s cultural traditions. Despite its regional specificity, Kantara resonated globally, earning over Rs 400 crore and cementing itself as a masterpiece of Indian cinema.

As the prequel, Kantara: Chapter 1, prepares for release, the Guliga scream remains its defining legacy, a chilling, unforgettable sound that continues to echo in cinema halls and fans’ hearts alike.