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Satya Nadella Focuses on AI, Judson Althoff Leads Microsoft Commercial Unit
Microsoft has expanded the role of Chief Commercial Officer Judson Althoff, appointing him as CEO of Microsoft’s commercial business, a move designed to free up CEO Satya Nadella to focus on AI, datacenter expansion, and product innovation.
Althoff will now lead a new organisation combining sales, marketing, and operations, while overseeing a cross-functional commercial leadership team including engineering, finance, and operations leaders.
Nadella emphasized that the reorganisation allows Microsoft to remain focused on its AI ambitions, including datacenter buildout, systems architecture, AI science, and product innovation.
“We are in the midst of a tectonic AI platform shift, one that requires us to manage and grow our at-scale commercial business today while building the new frontier,” Nadella said.
Microsoft’s Strategic Moves
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In 2021, Microsoft merged its global sales, marketing, and worldwide commercial operations under Althoff’s leadership.
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Last month, the company announced Microsoft Marketplace, combining its separate marketplaces for AI tools aimed at businesses into a single unified offering.
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Previously, tools for software developers on Azure and AI “agents” were offered separately; now they will be integrated into one marketplace to streamline access.
About Judson Althoff
Althoff joined Microsoft in 2013 as President of Microsoft North America and has since been pivotal in aligning sales, marketing, and commercial strategy. His expanded role reflects Microsoft’s intent to scale its commercial business while Nadella concentrates on AI and innovation.
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Published: Oct 02, 2025
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