Whirlpool Share Price Falls Over 10% After Massive Block Deal Sparks Heavy Selling

Whirlpool of India witnessed a sharp fall in its share price on Thursday after a large early-morning block deal sent shockwaves across the market. The stock plunged 10.65% to ₹1,073 on the BSE around 12:03 pm, making it one of the biggest intraday losers among mid-cap stocks.

What Triggered the Sharp Decline?

A huge 1.5 crore share block trade—one of the largest for the company in recent years—was executed during early trade. While the exchange has not yet disclosed the identities of the buyers or sellers, market speculation points strongly toward the promoter group as the likely seller.

Market sources indicated that the floor price was set at ₹1,030, representing a 14% discount to Wednesday’s closing price. The steep markdown added to the negative sentiment, leading to heavy selling across the counter.

Final confirmation of the deal structure, pricing, and participants will only be available once the exchanges release official block deal data later in the day.

Promoter Has Been Reducing Stake for Two Years

Whirlpool of India is majority-owned by Whirlpool Mauritius, a subsidiary of US-based Whirlpool Corporation. The parent has been steadily trimming its stake since 2023 under a broader global capital restructuring strategy.

Key changes in promoter holding:

• 2023: ~75%

• 2025: ~51%

This drop follows multiple stake sales through market transactions and large block deals over the past two years. All promoter holdings remain unpledged.

One of the largest divestments was recorded in February 2024, when the parent company offloaded nearly 30 million shares.

Market analysts believe the latest sale is consistent with the parent’s ongoing reallocation of capital, rather than an indication of an exit from the Indian business.

Institutional Investors Now Hold a Bigger Chunk

As the promoter stake has come down, institutional investors have absorbed a significant portion of the free float. This includes:

• Foreign portfolio investors (FPIs)

• Domestic mutual funds

• Long-only institutional funds

These investors have steadily increased exposure to the consumer durables company despite promoter offloads.

What Happens Next? Volatility Likely

With such a large block deal hitting the market, the stock is expected to remain volatile until:

• Exchanges publish full block deal details

• The market identifies who bought and who sold

• Investors assess the long-term implications for the business

Large promoter sell-offs often weigh on short-term sentiment, but analysts note that the long-term impact will depend on:

• Whirlpool India’s operational performance

• The parent’s strategic commitments to the Indian market

• Demand recovery in consumer durables

For now, traders are bracing for more fluctuations as the stock digests the massive supply of shares.